Digital Photography and Imaging / Project 2

08/05/2023 - 05/06/2023 / Week 6 - Week 10
Digital Photography and Imaging
Iman binti Kamarudin / 0364014
Project 2A & 2B


LECTURE

Week 6:

The 7 Principles of Poster Design

1. Emphasis

Figure 1.1 - Poster Example 1

2. Balance and Alignment

Figure 1.2 - Poster Example 2

3. Contrast
Contrast creates space and difference between elements in your design.
 
Figure 1.3 - Poster Example 3

4. Repitition
Repetition unifies and strengthens a design.

Figure 1.4 - Poster Example 4

5. Proportion
Proportion is the visual size and weight of elements in a composition and how they relate to each other.

Figure 1.5 - Poster Example 5

6. Movement
Movement is when the elements are in a composition that leads the eye to move from one to the next and the information is properly communicated to your audience.

Figure 1.6 - Poster Example 6

7. White Space

Giving a composition more room to breathe can upgrade it from mediocre to successful.

Figure 1.7 - Poster Example 7


Week 7:

What is Double Exposure?
Double exposure photography refers to merging multiple images together.

1. Using Tilt-Shift Effect
If you want to be extra creative, blur one of your photos instead of the entire image. Or blur everything except for one important detail. 

Filter > Blur Gallery > Tilt-Shift.

2. Create Fake Reflection
This helps to add interesting textures to a multiple exposure photography. There are many ways to create a reflection.

3. Experiment (Simple Portraits & Textured Details)
Combining something plain with something complicated will give you a balanced result.

4. Convert To Black &White
It gives them a unique depth and allows you to experiment with something interesting just like film photography.

5. Work With Silhouette
Gives you a fun and doable challenge. And an opportunity to show very creative sides of yourself.

6. Pick 2 Random Photos
A lot of double exposures photography were happy accidents. But they led to great feedback and even greater creative growth. Your results might create a story of their own.

7. Make Simple Objects Look Fascinating
Take photos of simple objects and try to make them into something else. This technique will enhance your imagination.

8. Use Shadow
Outlines of any kind are fantastic to work with for double-exposure photography. Shadows are as effective as silhouettes in this genre. You can do anything your heart desires with outlines.


Week 9:

Digital Surrealism

Realism vs. Surrealism
Realism:
Takes subject matters out of the ordinary and common world which we call 'reality'. It almost always takes a non-exotic and non-extraordinary subject matter and theme. 

Surrealism:
A twist on realism. It twists the subconscious mind, with subject matters concentrating on dream-images and often aims to distort the ordinary and what we call reality. Surrealism defies logic and usually has strange images and weird juxtapositions.


Dadaism
An anti-war art movement with artworks that is satirical and nonsensical in nature.

Salvador Dali was a Spanish printmaker and Surrealist painter known for exploring subconscious imagery

What is Digital Surrealism?
Surrealism is a cultural movement focused on a type of arts that expresses the artist's ideas itself. In this digital era surrealism, it is one of the top digital art styles.

How to Start Creating Surrealism Art?
- Dream-liked scenes & symbolic images
- Unexpected, illogical juxtapositions
- Bizzare assemblages of ordinary objects
- Primitive or child-like designs


Capturing Your Dream

1. Sketch It Out
Take a piece of paper and pen/pencil or a tablet and start to sketch. Draw your vision out roughly. Don't finesse any details yet, but just lay out key points of your vision.

2. Find Reference Images
Gathering reference images will help you greatly in realizing your new idea. Gather images that directly relate to what you have in mind.


Mindset During Creation

1. "Does this look real?"
Surrealism is at its best when it's convincing enough that it could be real, however we obviously know that the subject matter you are creating is nonexistent, thus is not real.

2. Make it happen to the best of your ability.
When you try to approach something challenging, you will learn the skills you may need for next time to make it work. The worst thing you can do is be afraid and back off from your idea, because you would never learn that way.



INSTRUCTIONS


Project 2A

Week 6 & 7: During week 6, we covered all the previous classes we missed and were briefed on our second project and the 7 aspects of composition that contribute to a good poster.

Figure 1.1 - Background Fill & Subject Cut Out

Figure 1.2 - Tree Mask

Figure 1.3 - Final Double Exposure Exercise 1

I used a self portrait I took last year. I made my photo grayscale and cut myself out. Afterwards, I added a treeline photo and roughly erased the edges so only the smallest amount of sky was in the photo. I wasn't too happy with the result so I decided I would add interest to my shirt by adding in a night sky/galaxy. I turned it into a 'Hard Light' layer so it would be a bit see through.

Figure 1.1 - Cutout Self Portrait

Figure 1.2 - Add Trees & Night Sky

I initially had the idea to incorporate a deer walking in the bottom half of the photo but I felt like it was already very busy so I decided I wanted to add more interest into the top half and decided that I should add in my deer idea by making it look like I had antlers and deer ears.

Afterwards, I wanted to emphasise the forest aspect a little more by adding in more trees as if they were growing out of my shirt/shoulders.

Figure 1.3 - Added Deer Ears & Antlers

Figure 1.4 - Added More Trees

Once I felt satisfied with all the elements in my photo, I felt like the night sky was too out of place since everything else was monochrome. I wanted to experiment and try to recolour some parts using layer modes. Then I wondered if it would be better if I put in some colours on top of the whole image from the night sky photo to make everything look more cohesive.

However, I decided to just turn the night sky image into a black and white photo since I felt like all the colours were too much and it was hard to focus.

Figure 1.5 - Recolour Attempt 1

Figure 1.6 - Recolour Attempt 2

Figure 1.7 - Final Double Exposure Exercise 2

Project 2B

Research: Life on Land
Life on Land is the 15th Self Development Goal. The official motto is "Protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land degradation and halt biodiversity loss".

There are 12 goals within this SDG. I knew for my illustration I had to narrow down which specific goal I would choose and right away I was intrigued by Target 15.1 - Target 15.3.

Target 15.1: Conserve and restore terrestrial and freshwater ecosystems

Freshwater ecosystems face problems related to pollution and over-fishing. Freshwater is essential for all living beings on this planet and half of Earth's freshwater supply is sourced from only six countries.

How to conserve freshwater ecosystems?
- Treating waste water before releasing it
Vegetation being hydrated by polluted water will affect the way it grows and affects the crops we grow and consume. Animals that eat the plants that were hydrated by polluted water will also be affected, and in turn affect us furthermore.
- Establish fishing limits within freshwater bodies
- Reconnecting lakes and rivers
Dams can affect the way water flows and the migration of animals

 
Target 15.2: End deforestation and restore degraded forests

According to Wikipedia, "Forest restoration is a specialized form of reforestation, but it differs from conventional tree plantations in that its primary goals are biodiversity recovery and environmental protection". The biodiversity recovery relates to SDG Target 15.5 "Protect biodiversity and natural habitats". 

How to end deforestation?
- Planting trees
- Sowing seeds (direct seeding)
Reduces the cost of tree planting. Studies conducted show that planting older seeds are more cost effective than nursery seedlings
- Implementing fire preventative actions
Often times after a forest fire, a flood occurs, causing soil erosion and runoff and thus affecting vegetation. This is due to the soil unable to retain the same amount of water as it used to. This will also affect greenery being able to regrow and affect the ability of remaining unharmed vegetation to continue growing.


Target 15.3: End desertification and restore degraded land

How to reduce and end desertification?
- Planting trees 
 How do trees help?
Roots hold the soil together and slows water movement, meaning it can retain water better 
- Protecting the vegetative cover
What is the vegetative cover? Why is it important? 
Vegetative cover is the percentage of soil covered by green vegetation. It stabilises the soil, reducing erosion and retaining nutrients to be able to grow greenery. 

Sources: BBCGreenfacts.orgMichigan State UniversityGlobalgoals.orgWikipediaSciencedirectEarth.orgDecadeonrestoration.orgNational GeographicWWFWetlands.orgUNEP.orgPetrosain

I decided to learn more towards SDG 15.1 and started looking at references for what I wanted my poster to look like. Once I found references, I began sketching out my ideas.

Figure 2.1 - Poster Reference 1

Figure 2.2 - Poster Reference 2

Figure 2.3 - Poster Reference 3

Figure 2.4 - Sketch 1

Figure 2.5 - Sketch 2

Once I drew out my sketches, I began to search for pictures on Google and then cut them out in Adobe Photoshop. After I cut out all my photos, I adjusted the hue, saturation and brightness of the hand and the birds. I also lowered the opacity of the coral reefs.

Figure 2.6 - Cutout Elements

Figure 2.7 - Adjust Colour & Erase Plastic

Afterwards, I added a teal overlay layer for the elements that were in the water so it looked like they were all existing in the same space. I then added a light blue colour dodge layer on top of the whole image to bring everything together and darken the shadows more. Once I did that, I just added my tagline to finish off the poster.

Figure 2.8 - Add Overlay Layer

Figure 2.9 - Add Colour Dodge Layer

Figure 2.10 - Add Tagline

Figure 2.11 - Final Poster


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