Digital Photography and Imaging / Week 6

8th May 2023 / Week 6
Digital Photography and Imaging

Iman binti Kamarudin / 0364014 

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LECTURE

The 7 Principles of Poster Design

1. Emphasis

Figure 1.1 - Poster Example 1

2. Balance and Alignment

Figure 1.2 - Poster Example 2

3. Contrast

Contrast creates space and difference between elements in your design.

 

Figure 1.3 - Poster Example 3

4. Repitition

Repetition unifies and strengthens a design.

Figure 1.4 - Poster Example 4

5. Proportion

Proportion is the visual size and weight of elements in a composition and how they relate to each other.

Figure 1.5 - Poster Example 5

6. Movement

Movement is when the elements are in a composition that leads the eye to move from one to the next and the information is properly communicated to your audience.

Figure 1.6 - Poster Example 6

7. White Space

Giving a composition more room to breathe can upgrade it from mediocre to successful.

Figure 1.7 - Poster Example 7